---
title: guide-to-great-marketing-hires-cmo-zen
description: A free PDF downloadable summary of Herzberg's Two-Factor Theory of Motivation.
image: https://zen.cmozen.com/hubfs/Herzberg%20Motivation%20Theory%202023%20Update.png
---

[![CMO Zen Horiz Logo](https://zen.cmozen.com/hs-fs/hubfs/CMO%20Zen%20Horiz%20Logo.png?width=10417&height=2341&name=CMO%20Zen%20Horiz%20Logo.png "CMO Zen Horiz Logo")](https://zen.cmozen.com/?hsLang=en)

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#### Free Download

## The CEO's Guide to Great Marketing Hires

## Ready to feel great about your next marketing hire? Keep this guide to help you prepare and finally see results. 

![CEOs Guide to Great Marketing Hires](https://zen.cmozen.com/hs-fs/hubfs/CEOs%20Guide%20to%20Great%20Marketing%20Hires.png?width=1545&height=2000&name=CEOs%20Guide%20to%20Great%20Marketing%20Hires.png "CEOs Guide to Great Marketing Hires")